There’s no crystal ball available to tell us when this pandemic will be behind us. The one thing we do know is that as an independent pharmacist, you simply can’t stop trying to connect with prescribers because of COVID-19.
The best-run independent pharmacies are those that have carved out a niche in the industry and in the community — and we’re going to share a few quick secrets on precisely how to do that.
Physicians can learn how an independent pharmacist can be a valuable resource to them and their patients through various engagement opportunities. We’re talking about how pharmacists can easily engage with prescribers to develop a mutually beneficial relationship.
Primary wholesalers know as The Big Three have long been the conventional pick for distribution, but other options do exist. Secondary wholesalers can offer some of the flexibility that is lacking in relationships with primaries.
Home is where the heart is, and it’s also where pharmacy customers (and future customers) work, live and play, which means the importance of community relationships can’t be stressed enough. Here are a few ways independent pharmacists can build community relationships.